Success Stories

Christie Digital European Waterways Clearwater Festival Student and Youth Travel Association (SYTA) Club ABC Tours Fare Buzz Odyssey Resorts International Turkish National Tourist Office United States Tour Operators Association (USTOA)

Campaign Makes a Splash for European Waterways
Introducing sophisticated travelers to the unique pleasures of a luxurious barge cruise along Europe's picturesque canals and inland waterways is the primary goal of a public relations campaign for client European Waterways. The campaign, the first in the U.S. for Europe's leading luxury barge cruising company, attracted significant consumer and travel trade media coverage virtually from the deployment of the first press release. Among the major national media that have introduced their readers to the pleasures of barging are Travel + Leisure, National Geographic Traveler, The Wall Street Journal, Fodor's, and the Washington Post.